Energy Thought Summit (ETS) isn't your typical utility industry conference. It offers unique, personalized experiences that challenge the status quo of both the conference format and the energy industry itself.
I created the theme 'POWER UP' for ETS22, playing on the dual meaning of power as energy and drawing on the nostalgia of retro video games, which was especially fitting with the founder of Tetris as one of our keynote speakers. Collaborating with the company's senior copywriter, we crafted the following description:
"Video games have created spaces for autonomy, authenticity and self expression, but how do we have that same kind of freedom in the real world? At ETS22 - Power Up we will bring together executive thought leaders to power-up conversations about the changing energy landscape. In a week of leveling-up business models, learning to harness the power of their customer base, and epic discussion on empowerment and inclusion- get ready to Power UP for stronger resilience and effective sustainability measures driven by the greatest power-up there is…. YOU!"
I created the theme 'POWER UP' for ETS22, playing on the dual meaning of power as energy and drawing on the nostalgia of retro video games, which was especially fitting with the founder of Tetris as one of our keynote speakers. Collaborating with the company's senior copywriter, we crafted the following description:
"Video games have created spaces for autonomy, authenticity and self expression, but how do we have that same kind of freedom in the real world? At ETS22 - Power Up we will bring together executive thought leaders to power-up conversations about the changing energy landscape. In a week of leveling-up business models, learning to harness the power of their customer base, and epic discussion on empowerment and inclusion- get ready to Power UP for stronger resilience and effective sustainability measures driven by the greatest power-up there is…. YOU!"
I was responsible for designing the event brand guides, signage, including the main-stage, branded merchandise, digital presentations and the hype reel above.
ETS24's theme was 'IMAGINE'.
Join the 11th Energy Thought Summit (ETS) in Austin, TX, from April 15-18, 2024, as we embrace the theme of “Imagine.” Reflect on the industry’s past achievements, while anticipating the limitless opportunities that lie ahead. Immerse yourself in the collective wisdom of industry pioneers, thought leaders, and visionaries, inspiring you to push the boundaries of what is possible and shape a future powered by clean, accessible energy sources at the Energy Thought Summit.
Along with the same responsibility's as the previous event, I also took over all email and social media marketing. For our printed agenda, I designed a coloring book to spark imagination.